I’ve started preparing a syllabus/curriculum for a new class at 3rd Ward. It is designed to be accessible to business and entrepreneurs of all types. I learned that my first class on digital marketing and paid advertising was too specific and technical for the 3rd Ward audience. This class should give just about any business a [...]
Last week I sat down with about 25 NYU professors and TAs for NYU’s MAP program (the freshman required curriculum) to discuss using social media in the classroom. The purpose of the seminar was to introduce them to some of the tools I thought would be most useful – classroom chat, poll questions, long form [...]
In law school a favorite form of teachers questioning students is called the socratic method. Wikipedia defines this as “a form of inquiry and debate between individuals with opposing viewpoints based on asking and answering questions to stimulate critical thinking and to illuminate ideas.” The actual form of questions is explored further on wikipedia in [...]
What are you most concerned about with introducing social media to your class? What are some possible ways of addressing that concern?
http://www.google.com/reader/bundle/user%2F12956888890478246960%2Fbundle%2FEconomics
The university professor can take advantage of a variety of (mostly) free software tools to better engage her students. I like to think of a classroom as a natural social network, a mini-ecosystem inside the larger university, where students can better learn by working with each other. Twitter and Google form the foundation of the online [...]
Last night I went to the holiday party for the Op-Ed Project and met two professors (CUNY and NYU) who are interested in making better use of social media in their higher education classrooms. I spend a lot of my day helping IBMers using social media for business reasons so it was fun to [...]
I work as a social media lead for a competitive team focused on Oracle inside of IBM. I maintain a site called SmarterQuestions.org. Part of my role is to manage the SmarterQuestions presence on social media sites (primarily Facebook and Twitter) and I also organize our advertising activity on 3rd party sites like TechTarget. [...]
In my role as social media lead at IBM for a competitive team on Oracle, and editor for the SmarterQuestions.org blog, I’ve been thinking about the best place to put the responsibility for social media activity.
And then I read this post from Jon Schlossberg, UX Lead at Bonobos, on Quora.
http://www.quora.com/Why-did-Bonobos-have-such-an-epic-fail-on-Cyber-Monday-2011#ans837881
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I recently finished Boyd: The Fighter Pilot Who Changed the Art of War, by Robert Coram. The book tells the story of an Air Force fighter pilot who brought a radically different way of thinking about buying and flying fighter planes, the E-M Theory, the USAF. I highly recommend reading it yourself. [...]
I work for IBM and my official title is “Social Media Lead”. I joined the competitive team to work on a project called SmarterQuestions.org. SmarterQuestions was just getting formed as a response to Oracle’s acquisition of Sun.
