How I work
Read some of my books to find out what methods I follow in my work.
The first is to give business owners an overview of their digital marketing possibilities. We will help you decide where you can best spend your marketing efforts.
The second is to make sure you walk away with two or three excellent ideas you can put into action the next day.
This book explores the lessons learned from these startups and empowers anyone with a business idea to gain traction and to find paying customers. It includes weekly journal entries written by the startups explaining what their hypotheses were, the exact tests they ran to validate their ideas, and the results of their experiments.