Blog Archives

Class 2, Week 1 – Legal matters and good experiments

I view good experiments as the most critical skill to improve as an entrepreneur. The problem to avoid is bi-fold: (1) throwing everything at the wall to see what sticks and (2) not completing experiments before starting new ones.

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Posted in Design, Education, Lean Startup, Startup, Testing ideas in the real world, Videos

Teaching entrepreneurship in rapid fire fashion

Going through this entrepreneurial process in a rigorous, rapid and iterative way will align what a business makes with what the customer wants to buy.

Posted in Design, Digital Marketing for Everyone, Education, Marketing

8 steps to building a successful coworking space

The 8 elements of building a successful coworking space that is part of the local business community as well as an engine for creativity, growth and jobs.

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Posted in Design, Marketing, Startup, success stories, Travel

The head fake: great exercises for teaching entrepreneurship

“If skill could be gained by watching, every dog would become a butcher.” —Turkish proverb (compliments to Tim Ferriss and the Four Hour Chef) Sitting in a room listening to someone speak for an hour or two has rarely worked

Posted in Design, Education, Lean Startup, Testing ideas in the real world

BIGGER digital marketing course

I’ve been teaching digital marketing for the last two years and the most common feedback I get from my students is that they want more – more content, more time, more hands-on training and more of my own commentary and

Posted in Class follow-up, Design, Digital Marketing for Everyone, Education, Lean Startup, Marketing