Blog Archives

People lie about what they like

Given half a chance, people will lie about what they actually enjoy if they think they will be judged for liking it.  This NYTimes article calls American men out for their clandestine enjoyment of Celine Dion and professed classical music

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Posted in Marketing

Sell it out of your trunk!

Tom’s Shoes founder recommends putting the most simple iteration of your product into the market and seeing how people respond.  He warns against wasting time with expensive market surveys and product development cycles.  This is particularly true if you are

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Posted in Marketing, Startup

The death of Wii cooking

Another typical Tuesday night in New York City – pretending I’m on the set of How I Met Your Mother and I really don’t have anything better to do than hang out across the hall with some friends (who happen

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Posted in Calvin and Hobbes, Startup